Zach Litoff was tapped in by HYLO Athletics to create mixed media animations for the drop of their Impact 2 runner this past August.
Hylo is a running brand on a mission to make the highest performing running shoes with the lowest possible impact. Their decision to bring in handmade mixed media animations, created with found materials by Zach—no AI involved—is so beautifully on-brand.
Zach Litoff is an artist and designer based in San Francisco.
He’s created work for Nike, The Boston Marathon, Bay to Breakers, The Super Bowl, The SF Giants, Brooks Running, Hoka, and Apple.
His work focuses on movement and sports culture.
For more on Zach Litoff and Litoff Studio, check out the interview we did with the artist himself.
Thank you, Zach! Follow Zach’s work @litoffstudios, purchase merch on his website here, and HIRE HIM FOR YOUR NEXT PROJECT here!.
In good form,